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Unifying 40 Brands - Manufacturing

Our Client, managing over 40 distinct brands across industrial, agricultural, and forestry equipment sectors, faced fragmented workflows and siloed data. Steel Cloud Solutions delivered a unified Salesforce platform, ensuring operational efficiency and preserving brand individuality.

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The Problem

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Our Client grappled with the following challenges:
 

  • Fragmented operations due to disjointed workflows across 40 brands.

  • Siloed data that hindered collaboration and decision-making.

  • Brand-specific processes and commission structures, complicating unified oversight.

  • A lack of tools to identify replicable successes and address inefficiencies across the organization.

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The Solution

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Tailored Salesforce Environments:
 

  • Built Salesforce environments to unify operations while preserving unique processes and commission structures for each brand.

  • Organized the brands into strategic groups based on location and industry.
     

ERP Integration (JDEdwards):
 

  • Integrated JDEdwards data into Salesforce, ensuring real-time synchronization and consistent data integrity.
     

Enhanced Operational Oversight:
 

  • Designed workflows that provided comprehensive, real-time views of operations without compromising brand autonomy.

The Results

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Comprehensive Operational Oversight:

Enabled leadership to access consistent and actionable data across all brands, facilitating better decision-making.

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Enhanced Data Usability:

Improved workflows and data accessibility streamlined operations and supported precise, timely actions.

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Increased Cross-Brand Collaboration: 

Unified systems boosted collaboration across 40 brands while maintaining individual brand identities.

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